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Guide
3
 min read

EYK RELEASES MARKETING DATA PLATFORM FOR GENERAL AVAILABILITY

Eyk is now available to all marketers who want to take control over their data
The Eyk team
April 6, 2023

Rotterdam, April 3, 2023 - After a beta-phase in which The Eyk team worked closely with users on developing the platform, it’s connected sources and available data models, Eyk is now released for general availability. With this release, all marketers who want to set up a reliable data warehouse and deploy advanced data models to enable cross-channel analyses can now request a demo, run a free trial and purchase access to the platform.

The young start-up, that originated within creative and digital agency network Ace, is on a mission to take digital marketing to the next level. Eyk optimises data reporting and analyses for marketers, by simplifying and automating cross-channel analytics and enabling full data ownership.

Alain Odijk, CEO of Eyk: “It is very clear that marketers who want to run advanced analyses on their data have not found the right solution yet. Current solutions either take away control of your data by storing it in their systems, or block data innovation by not helping marketers deploy advanced data models without coding. With Eyk, we believe we have created the first platform that solves both these issues at once. The core elements of our platform are full data ownership for our users and no-code data transformations in minutes.”

Just last February, Eyk announced it’s first investment round led by Goldfish Global and joined by Graduate Entrepreneur and several business angels. This investment is used to expand the team for further development of the platform. In 2023, the start-up wants to grow to a customer base of 50+ brands and agencies, with plans to expand internationally in the years to come.

About Eyk

Eyk is a progressive marketing data platform for every digital marketer. Eyk integrates and optimizes all steps for making cross-channel data analyses. Making up-to-date data always within reach, in your own cloud, with access to directly applicable data models. With Eyk, every marketer is a data engineer and no marketing issue remains unanswered. Companies like Rocycle, Blauwe Monsters, and Adwise are already using the platform. For more information, visit: www.eykdata.com or contact alain.odijk@eykdata.com





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