😎 New Eyk changelog update, featuring advanced filtersets, now live!
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New Features

GTM Access Management, Real-time metrics and Multi-store support from the get-go

This year's first release introduces Google Tag Manager access management, real-time metrics in V1 Tracking Performance insight and the ability to support multiple stores from the get-go.
Bart Lammers
CTO & Co-founder

New Features

  • Manage access for Google Tag Manager
  • Real-time metrics in our V1 Tracking Performance insight
  • Support multiple stores from the get-go

GTM access management

As we are continuously working on creating a smoother, more powerful onboarding experience onto the Eyk platform, we have now automated Google Tag Manager access management for our users. This allows you to prepare for your Eyk server-side tracking implementation at your own time and speed, by walking through several guided steps right within the platform. From there, our tracking specialists can pick up the implementation without friction and focus on optimal tracking performance for your store.

Tracking Performance

Our recently launched ‘Tracking Performance’ insight offers near real-time metrics on store visits and conversions as it runs on top of your first-party tracking setup. Now, you can monitor the intra-day activity in your store with 30 minute intervals. This feature is very powerful on those specials days of the year, like Black Friday or a product launch, when you want to be able to course adjust in the moment.

Multiple stores setup

Eyk has a powerful setup for companies who run multiple stores across geography or product categories. Our multi-store cockpit setup allows you to monitor your business across separate e-commerce cockpits and focused tracking setups. Now, you are able to select a multi-store approach the moment you create your first Eyk environment and set yourself up for total control from the start.

CHANGELOG

Latest updates on Eyk

Stay up-to-date with the latest features, changes, and improvements to the Eyk platform.
View all changes

Advanced filtersets on the Eyk metrics now rolling out to all users!

This changelog update brings you advanced filtering options that allow the in- or exclusion of specific data in your metrics and fully custom slicing & dicing of your performance insights!
Maikel v.d. Boogerd
Senior Back-end Engineer

General availability on profit & margin metrics, Products insight and re-imagining the Eyk insights!

This changelog summer edition features the general availability of our profit & margin feature, a brand new insight for product metrics and the re-imagining of our insights library
Bart Lammers
CTO & Co-founder

Profit & margin insight, TikTok & Pinterest tracking destinations and more!

In this changelog update we bring you several new metrics and server-side tracking destinations, as well as some usability and onboarding improvements
Maikel v.d. Boogerd
Senior Back-end Engineer
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